Privacy Policy

This Privacy Policy outlines how Miaura (“we,” “us,” or “our”) collects, uses, and shares your personal information when you visit or make a purchase from www.miaura.co (the “Site”).

PERSONAL INFORMATION WE COLLECT

1. Device Information: When you visit the Site, we automatically collect certain information about your device, including:

Web browser type
IP address
Time zone
Cookies installed on your device

2. Additionally, as you browse the Site, we collect:

The individual web pages or products you view
Websites or search terms that referred you to the Site
Information about how you interact with the Site

3. This data is collected through:

Cookies: Small data files stored on your device. Learn more and manage your cookie preferences at www.allaboutcookies.org.
Log files: These track actions on the Site, including IP address, browser type, ISP, and date/time stamps.
Web beacons, tags, and pixels: Electronic files used to track browsing behavior on the Site.

4. Order Information: When you make or attempt to make a purchase, we collect the following details:

Name
Billing and shipping address
Payment information (e.g., credit card details, which are not stored by us)
Email address
Phone number

5. Together, "Device Information" and "Order Information" are referred to as Personal Information in this Privacy Policy

HOW WE USE YOUR PERSONAL INFORMATION

By accessing the Site, using the Miaura App, or making a purchase, you consent to the use of your personal information as follows:

1. Order Information:

To process and fulfill orders, including payment, shipping, and invoicing.
To communicate with you via SMS, email, WhatsApp, RCS, etc.
To screen orders for fraud or potential risks.
To send marketing and promotional materials about Miaura products or services.

2. Device Information:

To monitor and prevent fraudulent activity.
To improve and optimize the Site through analytics (e.g., understanding customer browsing and purchase behavior).
To evaluate the success of our advertising campaigns

SHARING YOUR PERSONAL INFORMATION

We share your personal information with third-party service providers to facilitate our operations:

1. E-Commerce Platform:

The Site is powered by Shopify. Learn more about their privacy practices here.

2. Delivery Services:

Products are delivered through logistics partners such as Delhivery.

3. Legal Obligations:

We may disclose your information to comply with legal requirements, such as subpoenas, search warrants, or regulatory requests.

BEHAVIORAL ADVERTISING

We use your personal information to deliver targeted advertisements we believe may be of interest to you.

● Learn more about targeted advertising from the Network Advertising Initiative.

● Opt-out of targeted advertising:

Facebook: Ad Settings
Google: Ad Settings
Bing: Ad Preferences

● For broader opt-out options, visit the Digital Advertising Alliance. DO NOT TRACK Miaura does not alter its data collection or usage practices in response to "Do Not Track" signals from browsers. YOUR RIGHTS

1. European Residents:

You have the right to access, update, or request the deletion of your personal information. Contact us using the details below to exercise these rights.

Please note that your information may be transferred outside Europe, including to Canada and the United States.

2. Data Retention:

We retain Order Information for our records unless you request its deletion. CHANGES We may update this Privacy Policy periodically to reflect changes in practices, operational updates, or legal and regulatory requirements.

Name: Akshitha Jain

Email: akshithajain@miaura.in